Chris Jaeger (978) 283-8295
Marketing to Brides
Are you a Wedding Professional using the Internet for to sell your products and services?
Do you want to make it easier for brides to find your website?
Would you like to have better positioning for your website at search engines like Google, Yahoo!, or MSN?
Maybe you're getting pretty good results now, but would like to get even better results - more inquiries and more sales from your website?
Then you came to the right place.
My name is Chris Jaeger and since 1996 I've had the pleasure of helping thousands of wedding professionals generate millions of dollars in new sales using the Internet.
Many of my clients have cut there traditional advertising costs 50%, 60%, or more while increasing sales and increasing their profitability.
Beat your competition, make it easier for brides to find your website, get better search engine positioning, spend less to promote your website and turn more of the brides who visit your web site into sales - join my ADVANTAGE program today.
I'll show you how to do all these things and more. Many of my members are getting 60%, 70%, even 90% of their new business from the Internet - and you should be too.
Here's what three members recently told me:
"My membership paid for itself in less than a week! I look forward to having you help me with my online marketing in the coming year"
- East Coast Wedding Minister"You make this so easy to understand. I also need to stay on top of my webmaster about these things. Thanks Chris for helping me get more proactive with our online marketing"
- Florida Wedding Consultant"When I need a straight answer to a question about our website or online advertising costs I ask Chris. This is a great program for anyone serious about using the Internet to promote their business and not break the bank doing it"
- West Coast Wedding Photographer and VideographerNeed an answer to a nagging online marketing question? Drop me a line here.
Want to beat your competition, get better results from your website, and book more weddings?
For some of my best free online marketing tips and techniques that will help you with your online marketing to brides subscribe to Internet Marketing for Wedding Professionals.
Follow this link for a no cost or obligation free online marketing consultation.
Best wishes,
Chris Jaeger
(978) 283-8295
Expert Online Marketing Advice
FREE
10 Reasons A Bride Will Leave Your Website
It's hard enough to get good traffic to your website. The last thing you want to do is lose a bride once she's there. If you're buying online advertising (which is smart!) you'll want to maximize your investment and make sure you don't give a bride any of these reasons to leave your website before making an inquiry.
ADVANTAGE MEMBERS GET EXPERT INFORMATION LIKE THIS....
Will Cascading Style Sheets Improve Your Search Engine Rank?
There's a lot of talk about Cascading Style Sheets (CSS) and when I try to explain it to new clients I tell them it's like cleaning your house and then keeping it clean. A clean, well organized house looks better, it makes it easier to find things, and when guests visit it makes for a better presentation.
Turn More Brides Who Visit Your Website Into Sales
Brides will visit dozens of web sites while planning their Big Day. After awhile they all become a blur. They all look like each other, they all have the same "stuff". This one technique has every one of my clients who has used it.
Search Engine Optimization Checklist
Here is a great checklist that will help you with the basic guidelines needed when developing your search engine optimization strategy.
Bail out is a big problem on many websites. You only have a few seconds to grab a bride's attention once she gets to your website. Online marketing folks call it the "3 Second Rule". Here are five tips to grab a bride's interest and keep her from heading for the "back" button on her browser.
In a recent teleconference I talked about Privacy Policies and how they are important at your website. Here are two examples.
Traffic But No Inquiries - Don't Let This Happen At Your Website
Websites almost immediately fail when they don't deliver the information a bride came looking for. You'll create additional problems and severely impact your conversion if you make her look to hard for it. I recommend you have the following information directly on your home page.
It's good to know what Google knows about your website. When you have this information you can make intelligent decisions that will help you improve your exposure, position, and rank with Google.
Wedding industry statistics, by the numbers (consolidated from a variety of online and offline sources).
Weddings: Where The Money Goes
Wedding Industry Statistics: Where The Money Goes.
Over 95% of the couples planning a wedding will take a Honeymoon and Destination Weddings are more popular than ever. Here are some statistics gathered from various online and offline sources.
Getting Better Results From Google AdWords
If you self-manage Google PPC you'll find these links very valuable. Insider tips, tricks, and valuable information that will help you manage and optimize your Google Adwords campaigns. These are two sites I visit almost daily.
Should You Advertise At The Knot
Should You Advertise at The Knot? I get a lot of questions about The Knot (http://www.theknot.com). "Should I advertise there?" "What kind of results will I get?" "Is it worth it?" "How much is it?" Here's my .02 cents worth.
My online marketing to brides blog, wedding industry news, general information related to using the Internet for marketing to brides. [Blog]
Double Your Business In 30 Days
How do you run business, deal with existing customers, and bring new business in the door at the same time? Here's one technique that will help you fill your pipeline with inquiries and new business quickly, effectively, and without driving you absolutely nuts! . . . more
Key Factors in Obtaining Top Search Engine Rank
There are many variables related to achieving top rank with search engines like Google, Yahoo!, and MSN. Here are some of the most important factors. . . . more
ADVANTAGE Membership Online Registration
Join My ADVANTAGE program. Sign-up for the ANNUAL option and receive a free one-hour initial consultation and free web site review with recommendations. . . . more
What Makes A Great Website: #1
What Makes A Great Website? People call me and say "we have a great website but we just don't get any inquiries." Guess what? Your website isn't as great as you think. . . . more
Web PAGE Design (Not Web SITE Design)
Web SITE design is different in many ways than web PAGE design. Here are some tips to consider when designing each of the pages at your website. . . . more
One More Reason To Love Google: Free 411
I hate getting charged $2.00 to call Sprint 411. It should be free for what they charge me each month for cellular phone service. So there was a big smile on my face when I heard Google was offering 411 service for free. . . . more
10 Reasons To Join My ADVANTAGE Program
10 Reasons To Join My ADVANTAGE Program 1.Youll Get Better Results From Your Website 2.Youll Beat Your Competition 3.Youll Will Improve Your Search Engine Positioning 4.Youll Get Exper . . . more
Common Online Marketing Mistakes
Common Mistakes and Misunderstandings: Counting Hits . . . more
Your Biggest Online Challenges (The Next 12-18 Months)
To get the best results from your website and online marketing strategy going forward you'll need to know what you are facing. Here is what you're looking at as the biggest challenges to your online marketing strategy in the next 12-18 months. . . . more
FLASH and Search Engine Optimization
FLASH and SEO: I get a lot of questions about FLASH and how it fits into, or doesn't fit into, search engine friendly sites. Here's my .02 cents worth (and the truth!). . . . more
Fire, Ready, Aim: How Well Do You Know Your Marketplace?
Part of any business plan, or online marketing plan, must include a review of the marketplace. While not one of my favorite things to do, understanding the numbers, the statistics, and even sifting through some raw data, is what you have to do. The Wedding Report from Shane McMurray will save you hundreds of hours. . . . more
How Much Does It Cost To Build A Great Website?
How Much Does It Cost To Build A Great Website? I get asked this question 10x a week. Here is what you need to know. . . . more
Online Marketing Q&A
Questions From The Front Lines of Online Marketing. Google Sitemap, Traffic and Inquiries Off, Starting Out With PPC (Pay Per Click). . . . more
Where Are All Your Inquiries Going?
If your inquiries are off there's a good chance it's because your search engine positioning and rank is slipping. If you don't know where you are it's hard to figure out where you're going. Knowing where you are at Google, Yahoo!, and MSN is the first step to developing an effective search engine optimization strategy. . . . more
What Is Viral Marketing?
What is viral marketing? Can you use it? (YES!). Does it work (YES!) How does it work? How do you get it to work for your business? Its easier than you might think. . . . more
Is Your Website Ready For Your Next Visitor? (Part Three: Conversion)
Conversion is where the "rubber hits the road", as they say. Nothing means much if you aren't converting the brides who visit your website into phone calls or inquiries. . . . more
Reach More Brides: More Traffic, More Brides, More Inquiries
Advertise your website and reach more brides and grooms in your local market. Beat your competition to them and you'll book more weddings.
More Free Online Marketing Tips
Subscribe to Internet Marketing for Wedding Professionals get expert advice that will help you get better results from your web site and online marketing efforts. Topics include:
- Traffic Building Strategies
- Search Engine Optimization
- Search Engine Marketing (PPC)
- Conversion (Turning Bride Visitors Into Inquiries and Sales)
- Using The Internet To Stay Ahead of Your Competition
- Turning Inquiries Into Sales !!
None of my subscriber information is ever sold, exchanged, or otherwise distributed. There is no risk, no obligation, and no one will call you. One-click instructions to unsubscribe are found in each issue.
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